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eSync Alliance unveils its Board Officers | Excelfore

Rick Kreifeldt, Executive Director of the eSync Alliance, has published an article in Embedded Computing Design, in which he draws attention to the risks of pursuing autonomous driving technology when the automotive industry has not yet gotten it’s arms around the challenges of OTA and data gathering.

As he so aptly states:

” The industry needs to move faster to ‘whole car’ updates and data gathering. If we are going to perfect the software in an automotive device, we want to know, truly know, how it is performing in the field, not just the theory of how it should perform, or the sample of how it performed for a few months in 20, 50 or 100 test cars.”

We agree.

See the article here:

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